Improve Your Company’s Order Fulfillment Processes With These 4 Tips

Whether you are shipping freight across Canada, to the US or worldwide, your B2B or eCommerce company will know just how important fast and efficient order fulfilment is for the success of your business.

The competitive nature of today’s business world means customers are now analyzing your every move – if you make one mistake it’s likely that your customers will move on to your competitors.

Customers that aren’t happy will spread the news to their peers through social media, and before you know it you’ll have a reputation as ‘the company that always ships products a week later than promised’.

But it’s not all bad news. In fact, there are opportunities! By ensuring you have a fantastic customer experience and a seamless shipping experience, you’ll be able to build a loyal customer base and drive profits.

1 – Ensure your inventory is accurate

Have you ever ordered a product online only to be told by the company a couple of days later that it’s actually out of stock? Frustrating, isn’t it? If you allow this to happen to your customers, it’s likely that they will look elsewhere the next time they want to buy from your company.

Maintaining inventory accuracy in real-time is crucial if you want to offer a superior customer experience and improve customer satisfaction ratings.

Maintaining an accurate inventory will not only ensure customers are not purchasing items that you don’t have in stock, but it will also give your company visibility into which products you need more of and where you may need to ramp up production.

2 – Automate your shipping process

Traditional order fulfilment processes are manual, which means they are time-consuming, leave room for administrative errors and are inefficient for your overall business. One mistake in the process will lead to the late arrival of a product, lost deliveries, customers receiving the wrong product and many other issues.

However, by leveraging technology to automate your order fulfilment and shipping process, such as that developed by Freightcom, you will make life much easier for order fulfilment staff and minimize the space for errors.

By automating your order fulfilment processes you will improve the customer experience, free up valuable resources to focus on your company’s core competencies, decrease costs, ensure your customers get their orders safely and on time and much more.

3 – Ensure seamless communication

Do you have multiple levels in your order fulfilment chain? If so, it’s absolutely essential that you create a process that ensures seamless communication between all staff members involved as any miscommunication can result in a delivery error.

Each staff member from the point of sale (POS) to the warehouse should have clear directions on what, how and who they should communicate to after they complete a step. This will ensure your order fulfilment process runs efficiently.

4 – Integrate your systems

If you want to quickly and efficiently fulfil an order, it’s important that your business has complete visibility into each and every aspect of the process – from sales, inventory, logistics and shipping.

By integrating each system you use, such as your sales order management system with your shipping system, you’ll be able to keep track of order at every step of its fulfilment journey.

Ready to learn more about improving your company’s order fulfilment processes, as well as how Freightcom’s innovative and user-friendly technology solution can improve your shipping processes, whether you are shipping to Canada, the US or worldwide? Contact us today for more information.

15 eCommerce Shipping Statistics That Your Online Business Cannot Afford to Ignore

Investing in your B2B or B2C eCommerce company’s shipping strategy has never been so important. Providing a good delivery experience can drive additional revenue, help build a loyal customer base, improve the customer experience (CX) and much more.

With the competitive nature of modern business continuing to increase in every single industry, and most organizations now offering the same, or very similar products, it’s now essential that you stand out from the crowd with a superior CX.

High-quality customer experience is about delighting your customer at every step of their buying journey, and your shipping strategy plays a crucial role in how they will perceive your brand.

A great delivery experience will create happier customers, which will, in turn, help build brand loyalty, increase profits, help reach a new audience through word-of-mouth marketing, leave customers delighted as well as many more benefits.

Here, Freightcom has curated 15 eCommerce shipping statistics that emphasize why today’s successful online businesses are putting a high-quality shipping program at the core of their strategic planning:

Why an effective shipping strategy is crucial to the success of your business:

1. 60% of consumers will buy their goods from one online retailer over another if they offer more convenient delivery options (Metapack).
2. A high-quality delivery experience can transform one-time buyers into loyal customers who make more than 25 online purchases with your company each year (Canada Post).
3. 58% of consumers are willing to spend more on companies that provide excellent customer service, which includes your delivery service (American Express).
4. By 2021, it’s estimated that global B2C eCommerce sales will exceed $4.5 trillion, almost double the $2.3 trillion in 2018. Global B2B eCommerce sales will increase from $7.7 trillion in 2018 to $17.6 trillion in the same time period (Shopify).
5. For eCommerce retailers, the average cost to fulfil an order is 70% of the average order value (efulfilment service).

The importance of delivery speed:

6. Offering a three-day paid shipping will meet or exceed expectations for only 60% of online shoppers, while the other 40% will expect one or two-day shipping if they have paid for it (Canada Post).
7. 38% of online shoppers will abandon their order if the delivery will take longer than a week (Milo).
8. 14% will abandon shopping with a retailer altogether if they receive a late delivery just one time (Voxware).
9. 54% of US consumers under the age of 25 said that same-day shipping is their number one purchase driver (Walker Sands).
10. 53% of US online shoppers won’t purchase a product if they don’t know when it will arrive (Narvar).

Why a good return policy is essential:

11. Consumers make $642.6 billion worth in returns per year, with US shoppers alone contributing $221.7 billion to that number (OrderDynamics).
12. 88% of online shoppers review a retailer’s return policy, and 67% of those checked the policy details before ever making a purchase (UPS Pulse).
13. 0ver 60% of returns are due to shipping errors (Huffington Post).
14. 60% of 18-25 year olds said that a negative returns experience had resulted in them not shopping with a retailer again (Rebound).
15. 83% of people actively read a merchant’s return policy before making a purchase, while 71% admit that a shipping or restocking fee can prevent them from buying. Not only that, but 80% of people expect free returns – but only 25% of eCommerce merchants offer free shipping (Return Magic).

Despite the importance of your eCommerce store’s shipping strategy, many organizations are still struggling with inefficient and manual order fulfilment processes.

Many companies are wasting time and money with their eCommerce shipping processes, but it doesn’t have to be that way. Freightcom, for example, offers a fully-automated shipping platform that will completely revolutionize your company’s existing shipping processes and allow you to offer a superior customer experience.

Want to learn more? Contact our team of experts today who are on hand to answer any questions you may have about shipping to Canada, the US or worldwide.

2019 Canadian eCommerce Report Shows Shipping Strategy Transforms Customers

Those in the Canadian Ecommerce industry have received good news this year, with Canada Post’s recent study finding that Canadians are getting more confident and comfortable when it comes to online shopping.

In fact, the 2019 Canadian eCommerce Benchmark Report by Canada Post, found that 80 per cent of Canadians now make online purchases, with the number of online consumers increasing 58 per cent from 2016 to 2018.

This has created new opportunities and the chance to access higher revenues for Canada’s small to medium-sized eCommerce businesses, especially when considering that 37 per cent on online consumers confirmed to Canada Post that they plan to purchase from within Canada in the coming year.

With these new opportunities comes fresh challenges for small to medium-sized businesses in the eCommerce sector, not least when it comes to shipping.

It’s important, however, that shipping best practices and improved efficiencies aren’t tossed aside. In fact, according to the report from Canada Post shipping can actually play a huge role in

Freightcom has listed some of the key takeaways from the report when it comes to the benefits that your eCommerce store can realize from a well-thought-out shipping strategy.

Shipping can help turn one-time buyers into “hyper+” shoppers

The study looked at five groups of online shoppers, known as:
1- One-time: Those who make one online purchase each year.
2- Occasional: Those who make 2-6 purchases a year.
3- Frequent: Those who make 7-12 purchases a year.
4- Power: Those who make 13-24 purchases a year.
5- Hyper+: Those who make over 25 online purchases each year.

The report’s research allowed it to create certain characteristics that tend to personify each category of online consumers, the set of triggers they exhibit, as well as their concerns and expectations.

The theory is that by addressing the needs of all consumer segments, eCommerce owners can coax their less frequent shoppers to buy from them more often – with the idea of turning one-time shoppers into hyper+ shoppers.

Want to know the interesting thing? Shipping was an important factor in the buying decision of all consumer categories:

  • One-time customers want the option of in-store pickup and easy returns, as well as other options like delivery to a post office.
  • Occasional shoppers want to be able to specify delivery instructions and choose a convenient pickup location.
  • Frequent customers are looking for key information up front, such as shipping fees and estimated delivery time. They also want a seamless checkout experience and proactive tracking updates for their deliveries.
  • Power customers want to be able to access choices around shipping speed.
  • Hyper+ consumers stay with eCommerce merchants that they like and trust, with seamless delivery the key to their loyalty.

Expectations are rising for delivery speeds within Canada

Shoppers are frequently expecting Ecommerce shipping to be faster, and it doesn’t matter if they have paid for it or not.

Offering a three-day paid shipping will meet or exceed expectations for only 60 per cent of online shoppers, while the other 40 per cent will expect one or two-day shipping if they have paid for it.

This is a huge contrast to the same report in 2016, where shoppers that were given free shipping were willing to wait an average of eight days. The average they are willing to wait to receive a free delivery is now one week, and that includes the order fulfilment process.

What can we learn from the report?

The main lesson we can take away from the Canada Post report is that shipping is a way for your business to stand out over competitors and improve your customer experience.

The report states: “You might not be able to compete on price, but you can work hard to fulfil Canadians’ desire for convenience. Focus on offering services that global retailers find difficult to provide, such as faster delivery, delivery dates at checkout, tracking and easy returns.”

Not only is it important to have a good shipping strategy that will create a loyal customer base, but you also need to choose the right courier that will help you get your products to your customers in a timely manner.

Thankfully, shipping and order fulfilment technology such as that offered by ClickShip, our new eCommerce shipping solutions powered by Freightcom, will automate your entire eCommerce shipping process. This will make it easier to find the right courier, help you save time and money, give you access to improved delivery options such as tracking and much more.

Ready to learn more? Contact our team of experts today and learn how we can transform your eCommerce shipping process and help turn those one-time shoppers in loyal brand followers.

Reference:
The Canadian eCommerce Benchmarking Report

4 Simple Freight Shipping Tips That Will Improve Customer Satisfaction and Increase Order Fulfilment Efficiency

For most small to medium-sized B2B companies, it’s probably fair to say that a lack of expertise and resources is one of the most common challenges when it comes to the shipping process and order fulfilment.

With so many other aspects of your company to focus on, how exactly can you ensure your organization achieves excellent customer service through freight shipping while at the same time improving efficiencies and saving money on shipping costs?

In this blog we have listed our top four B2B shipping tips that will help your business improve customer satisfaction and improve the efficiency of your order fulfilment processes – giving you more time to focus on what matters, the core competencies of your business:

1 – Choose the right courier for your unique needs

Your delivery can make or break the customer experience, so selecting the right freight courier to deliver your products it’s a huge factor when it comes to the satisfaction of your customers and whether they will purchase from you again.

When choosing a courier you shouldn’t just focus on the freight cost. In fact, there are a wide range of different factors you should take on board, such as reliability, tracking technology, their customer service, the delivery options they offer and much more.

Remember, just because a courier is good for one B2B business doesn’t mean they’re the right fit for you. Each company is unique and you need to find the right freight carrier that will work for your specific products and processes.

2 – Define the goals of your shipping strategy

Developing a shipping strategy, if you haven’t already, should be at the top of your to-do list. By creating a strategy with clearly defined goals you’ll be able to set some key performance indicators (KPIs) that show how your shipping processes are performing.

It could be that you are looking to improve customer satisfaction, maybe you are trying to reduce costs or perhaps you want to improve operational efficiency – maybe it’s all of them? Without setting these goals you have no way of calculating whether your shipping strategy is really progressing.

3 – Use technology to automate your FTL or LTL shipping process

Traditional shipping and order fulfilment processes are manual, time-consuming and take you away from focusing on other areas of your business. But it doesn’t have to be that way.

This is exactly why Freightcom was founded. By leveraging technology to simplify the entire shipping processes and user experience for both B2B and B2C companies, we help business owners seamlessly manage and fulfil orders in real time.

Order fulfilment technology will help you automate the entire shipping process from customer data, shipping rates, finding the best-value couriers, packing your products and much more – helping to ensure your customers get their orders safely and on time.

4 – Learn from the B2C experience

Millennials are rising up the ranks of the B2B world. In fact, according to a report from Forrester, 73 per cent of millennials are now involved in B2B purchasing decisions with their rise to power “largely going unnoticed” by many companies.

Millennial buyers are used to the B2C buying experience, and expect no less when they engage in B2B buying decisions. They are looking for that same experience whether they are buying personal items or making work-related decisions.

Pay attention to B2C shipping strategies that boost customer experience and drive customer loyalty, such as a good return policy, delivery tracking, as well as offering convenient pick-up locations and a variety of delivery options.

Want to learn more about how Freightcom’s innovative and user-friendly technology solution can improve your shipping processes, whether you are shipping to Canada, the US or worldwide? Contact our team of experts today for more information.

Does Your Business Ship Fragile Items? Here’s Your Ultimate Guide to Ensure They Arrive at Your Customer’s Door Safely

If your business operates in the eCommerce space then shipping items and order fulfilment will be a huge part of your company’s operations. That means you know just how difficult shipping products can be.

What’s even more difficult, however, is shipping your fragile items.

Whether you are selling glassware, furniture, antiques, crystal, ceramics or any other fragile product, your shipping processes will need to be extra careful. Broken products will result in lost profits, unhappy customers and your business losing valuable time and money.

Thankfully, with some simple steps, your business can ensure it ships its fragile products properly. Freightcom has created a list of everything you’ll need to know to avoid any potential product damage.

What packaging material should you use?

There’s a huge range of packaging material available, so how is your company supposed to know exactly what the right choice is? As confusing as it is at first, buying the right material is one of the most essential aspects when it comes to protecting your fragile items from shipping damage.

To give you an idea of the best material to look out for, we’ve created a list here with some must-buy materials and what they are used for:

  • Bubble wrap, brown paper and single-ply corrugated roll all offer varying levels of impact protection to use as inner protection inside your packages.
  • Packing tape for securing boxes.
  • The right-sized box. Your box should be snug enough to fit your fragile items inside it, but big enough to leave room for extra packaging materials for additional protection. Choosing the right size box is the most crucial step in protecting your fragile items.
  • Packing peanuts or airbags can be used to fill any voids within your package that could cause your item to move around.
  • Plastic bags or shrink wrap can be used to stop moisture entering your package.
  • Corrugated inserts will add an extra layer of protection by strengthening the package.

How to pack your fragile items?

How you pack your fragile items and with what kind of supplies will depend on the size, shape and type of product that you are shipping. However, there are still some simple tips that you should take on board when preparing your packages to be shipped.

The most important thing to keep in mind is that it’s essential you choose the right box for each fragile item.

Try to pack the box as tight as you can without leaving any space as boxes that aren’t filled can collapse. However, there should still be a small amount of space left over in any box you choose, this is where packing peanuts or airbags come in as a great way to fill voids and add a layer of additional protection.

At the same time, make sure you aren’t overfilling your packages either as overstuffed boxes will burst. Ensure you apply tape to all boxes you pack, particularly where the flaps meet in the middle as well as the sides of the box, to ensure your box doesn’t open while in transit.

What shipping company should you choose?

Once you’ve packed your product properly to ensure it’s as safe from damage as it can possibly be, it’s time for what many companies consider to be the scary step – choosing your courier.

While it may feel like the protection of your package is now completely out of your hands, innovative technologies such as Freightcom’s shipping platform are now empowering businesses to make smarter, better informed decisions when it comes to the couriers they use.

When selecting your courier, think about things such as where you want to ship your item, who offers the best value (not just the cheapest price), what tracking system is available for each courier, how it will be delivered and what will happen if your customer is not at home.

For more information, please read our recently published blog titled – The Importance of Selecting the Right Courier for Your B2B or B2C Business.

Things to keep in mind if you are shipping fragile items internationally

If you are shipping fragile items overseas, fantastic! It probably means your business is growing and you are looking for new market opportunities.

These new opportunities, however, come with different things to think about in terms of item insurance, item protection and also shipping regulations. Here are some key things to keep in mind when shipping fragile items to a different country:

  • Do any custom duties or taxation apply to the product you are shipping?
  • Have you got shipping insurance that also applies for overseas and fragile items?
  • Do your fragile items need special handling and do your overseas courier accommodate that?
  • Does your courier also offer pick-up options at the delivery terminal if your customer is not in? You don’t want your package to be returned all the way back to you and then have to send it again – this will not only increase your costs but also the risk of damage.
  • Is the fragile item you are sending restricted from entering the country that you are shipping it to?
  • Ensure that you have determined the value of your items before you send them overseas. This will save any confusion down the line in the result of damage.

Should I get insurance on my fragile items?

If you are shipping fragile items, it’s important to note that not all items can be insured and some are subject to higher deductibles due to their fragile nature.

Goods classified as antiques, original artwork (including paintings, sculptures, etc.), and collectables are not applicable for insurance in most cases. These articles are also generally restricted with LTL carriers, and, if accepted by the carrier, would be moving at shipper’s risk of loss or damage.

Please click here to learn about what can and can’t be insured with Freightcom insurance, or here to learn about the deductibles for claims.

Are you looking for more information on how to improve your company’s shipping processes to protect your fragile items? Contact Freightcom today, we would be more than happy to answer any questions you have.

The Importance of Selecting the Right Courier for Your B2B or B2C Business

Whether you own a small B2B or B2C business, in the current market conditions delivery is often stated as one of the most important aspects of the customer experience (CX).

The rise in free, next-day and same-day delivery options has made delivery an important influencer in buying decisions, and if your company doesn’t match up then it’s likely you are losing out on would-be loyal customers to your competitors.

But, how exactly can your business ensure it is providing a world-class delivery service? The first and most important step is choosing the correct courier service for your specific needs.

Why is it important to find the right courier?

The delivery of a product is the last impression of your business that you leave with your customers. That means it’s essential you do it right if you want to provide superior customer experience, because a bad experience might mean they never order anything from you again.

Thankfully, the number of courier services has grown significantly in recent years. Your company now has a huge pool of companies to choose from, giving you access to competitive rates and improved services.

How can your business choose the right courier?

When choosing a courier, most businesses think the only thing they should be looking for is cost. However, just because something is the most affordable doesn’t mean it will provide the most efficient and superior experience on behalf of your company.

Obviously it’s still important that your business finds an affordable courier, but it’s also crucial that you get the most value for money. Here are a few other factors you should look out for when engaging with a courier service.

Different delivery options: Customers want options. Some may be happy to wait 7-14 days for a delivery, but others will want to receive their parcel the very next working day. Look for a courier which can meet this need with a variety of different delivery options, and make sure that their fast delivery options aren’t too expensive or you might have to pass this additional cost on to your customers.

Reliability: The performance of your courier will have a direct relationship with how your customers see your brand. If deliveries arrive late or damaged, it will be your brand that’s viewed negatively not the courier. Choose a courier that operates as an extension of your business.

Tracking: Many couriers now offer tracking options and there are various levels of parcel tracking. Make sure the one being offered to you is appropriate for the goods that you are shipping.

Customer service: Deliveries are an important aspect of your business, and the courier you decide to use should be able to look after you and deal with any issues you (or your customer) has in a seamless and efficient manner. Make sure that they’ll answer the phone when you need them so you can do what you do best – focus on your business.

How can technology help me make this decision?

Traditional shipping processes were time-consuming and laborious – thankfully, technology has changed the game.

New innovations, such as Freightcom’s courier shipping solution, will help enhance your company’s fulfilment operations by automating the entire process and helping you choose the courier that works best for the unique needs of your organization.

The use of Freightcom’s integrated courier portal will give your company access to:

– Instant competitive online shipping quotes.
– Real-time tracking.
– Import/export of addresses.
– Custom shipping reports.
– Print your own shipping label.
– Schedule pickups.
– Full system integration capabilities.
– Email notification when packages are delivered.

This automated process will benefit your brand with increased savings, more choice of courier companies, fewer invoices and significant time and cost savings when it comes to your shipping – whether it’s across Canada, North America or worldwide.

Want to learn more about how the Freightcom courier service can automate your entire shipping process, giving you more time to focus on the core competencies of your business? Get in touch with us today, we would be more than happy to answer any questions you have.

Ready to Go Global? Money Saving Tips for Shipping Overseas

Overseas Shipping with Freightcom

If you are an owner of a business that has experienced rapid success in the domestic market, you probably have your sights set on international growth. And why not? Expanding your market is a way to scale sales revenue.

While on paper that may sound fairly straightforward, international shipping can easily become an expensive and time-wasting process. In fact, not fully understanding the international shipping process going in, could eat away at tight margins.

Being aware means you can prepare.

By following some simple best practices, doing some initial research and partnering with a shipping solution expert (such as Freightcom), your domestic business will be able to reach a global audience and grow profits.

To get you started on your international journey, here are four tips that will help you save money when shipping overseas:

1 – What taxation and custom rules apply?

Shipping overseas isn’t as easy as sticking a label on a package and watching it arrive on your customer’s doorstep. Sending your products across borders means you need to do your research on what taxation and custom rules apply.

If you don’t meet these regulations, it’s possible that your shipment could be rejected and returned to you – not only upsetting your customer but also racking up a significant amount of wasted time and money for your business.

By doing some simple research into your destination and the taxation and custom rules that apply, your organization can easily avoid any costly mistakes.

2 – Speed doesn’t always win the race

No matter how fast your customers want to receive your product, prioritizing speed of delivery over cost doesn’t always make sense for your business. In fact, this may be the one case where putting your customer first may be detrimental to your company.

Small business owners should take the time to find an option that balances both speed and cost in a way that both the customer and your business wins.

3 – Minimize your packaging

Space is the most valuable commodity for a transportation company. By ensuring your business packages its deliveries properly and efficiently, you will reduce the amount of space and weight the shipment occupies on an airplane, truck, or an ocean freight container.

By taking up less space, you will receive the best possible shipping price for your goods. Want to learn how to reduce your packaging but at the same time prevent damage? Read our recent blog, Help Prevent Shipping Damage With These Tips for Ecommerce Shippers, for some best practices.

Remember, protective and efficient packaging will help your company save time and money on shipping and returns.

4 – Stay up to date with overseas shipping costs

Due to the fluctuating nature of airfare and marine shipping costs, the price of shipping overseas is always changing. Staying updated with current shipping prices and shopping around for the best rates will ensure your business makes the most informed decision – helping you to continue to grow profits.

This is also an important step when setting your quarterly or annual shipping budget. By creating a budget that covers any reasonable shopping cost increases and potential issues, you’ll ensure that you’re not eating into your profits later in the year.

How can Freightcom help?

If your domestic business is expanding and you’re looking for a little help with those international shipments – look no further than Freightcom. Through the development of an innovative and unique software solution, including real-time comparative shipping rates, Freightcom has successfully automated the time-consuming shipping process.

By simplifying the shipping process for shipper and carrier, as well as transforming the traditional manual processes of calling a carrier, obtaining a rate, booking a shipment, packaging the product etc., Freightcom can help your business save time, money and focus on what matters most – serving your customers.

Ready to find out more about how our unique software solution is transforming the shipping process for SME businesses across Canada and the US? Contact our team of experts today, we’d be more than happy to answer any questions you have.

Warning Signs That you are Wasting Time and Money With Your Ecommerce Shipping Process

Operating a successful ecommerce online business is difficult. The saturated nature of today’s market means you need to stand out from your competitors. It is no longer enough to have superior products. Your online business needs to stand out through its customer experience and unique customer service offering.

Not only that, but the success of your ecommerce business also relies on efficient processes – and shipping plays a huge role. From customer orders to order processing and how they are shipped out, you need the right processes in place to build a loyal customer base and maximize your profits.

Unfortunately, for many ecommerce companies, shipping is an inefficient process that many owners and managers struggle with. Worried that may be you? Freightcom has created a list of five warning signs that may show your ecommerce shipping process is wasting your business time and money:

1 – You’re manually managing all your shipping information

If you are manually managing all of your company’s shipping information, including customer data and shipping rates, not only are you wasting time on what could be an automated process but you are more than likely also making mistakes along the way.

By using an innovative shipping software solution that integrates with your ecommerce marketplace (such as Shopify) you’ll be able to automate the entire process. A few clicks of a button will ensure your shipment is ready, customer information is accurate and your customer gets their order on time.

2 – Customers are frequently receiving late or damaged packages

If customers are frequently complaining about receiving late or damaged packages then it is time for the business to take action. These complaints will result in a significant amount of wasted time and a huge sum of wasted money, as well as the loss of loyal customers.

There are a couple of ways you can avoid this problem. It could be that your in-house order processing needs to be streamlined or it could be that you’re working with the wrong shipping partner for your unique needs.

3 – You only use one shipping carrier

It’s more than likely that your ecommerce company ships products that are different dimensions and weights. If this is the case, it’s important that you use multiple shipping carriers to suit the individual needs of your individual products.

Each shipping company has their own strengths and weaknesses – just because a carrier does one thing well doesn’t mean they will have the best rates for your whole range of product dimensions.

If this sounds remotely familiar for your business then your brand should be considering additional shipping carriers in your fulfillment process.

4 – You spend too much time filling orders

As a small to medium-sized enterprise, your focus as a business owner should be managing the core competencies that make your company successful. Do you find that you are spending most of your time filling orders? Then it’s time to rethink your shipping strategy.

By using and integrating a shopping software solution you’ll be able to automate your ecommerce shipping processes. This will save you time to focus on what really matters – helping your business to grow and drive profits.

How can Freightcom help?

Are some of these warning signs familiar to your business? Well, you’ve come to the right place.

Freightcom is an industry-leading, fully-automated shipping platform that will completely revolutionize your company’s existing shipping processes – from calling a carrier, obtaining comparative rates and booking a shipment.

Ready to learn more about how our innovative technology can transform your Canadian or US business? Contact us today for more information.

Ecommerce Shipping: How to Boost Future Sales With a Good Return Policy

Whether you are a small or large business operating in the ecommerce world, you will know just how much customer loyalty can help drive your profits. On the flip side, you’ll also know just how much product returns can damage those profits.

An IHL study commissioned by OrderDynamics estimates that consumers make $642.6 billion worth in returns per year, with US shoppers alone contributing $221.7 billion to that number.

In an ideal world your customers would always buy exactly what they want, in the right size and the right colour, without ever changing their mind. Unfortunately, online consumers can’t physically see and hold a product before they purchase it, meaning returns are a necessary part of any ecommerce business.

Did you know, however, that a good return policy can improve customer satisfaction, enhance customer engagement and create a superior customer experience that creates loyal customers and boosts profits?

How exactly can a good return policy have all these benefits?

A good return policy is vital because it plays a large role in the entire customer experience (CX) that a consumer has with your business. In fact, delighting your customer at every step of their journey is now crucial.

This is because innovative ecommerce brands such as Amazon are changing the perception of value amongst consumers. Perceived value is no longer a matter of price, it’s the entire customer experience from the first point of contact with a customer and every single one that follows thereafter.

It’s no longer enough to provide basic customer support. Ecommerce companies must become customer-centric and create strategic plans that improve the overall customer experience of their organization – allowing them to offer frictionless support across every customer touchpoint.

It’s not just superior products that consumers want. With stiff competition across all industries, customers now want something more – and a customer-centric return policy could be the deciding factor between your company and a competitor.

In fact, according to a UPS Pulse study, 88 percent of online shoppers reviewed a retailer’s return policy, and 67 percent of those checked the policy details before ever making a purchase.

A return policy clearly not only improves your overall CX, but it’s also an important factor in a consumer’s buying decision.

How do I create a good return policy?

It’s easy to create a simple return policy that states all products need to be returned in 14 days for a full refund, but the easy way out has never improved the customer experience and driven brand loyalty.

Instead, think about how a more strategic approach could help the growth of your business.

To help you create a return policy that your customers will love, Freightcom has listed four key best practices below:

  1. Make your return policy easily accessible – Place a link to your returns policy in an easy-to-find area of your website, and also under your “add to cart” button. Building brand loyalty is all about becoming a company that consumers can trust, and accessibility to information is crucial for that.
  2. Make sure your policy is clear and concise – Your return policy should be clear and concise, so don’t make it any more confusing than it needs to be. Think about the key questions your customer might have about returning an item, answer them and ensure the entire process is quick and easy.
  3. Offer free returns if possible – According to the Huffington Post, over 60% of returns are due to shipping errors. While it’s important to ensure you have a system in place that automates your shipping process and reduces errors, offering free returns can give you a competitive edge and show customers that you’re willing to go the extra mile to make them happy.
  4. Don’t copy and paste – There are many return policy templates out there. These are great as a guide, but never just copy and paste. You need a return policy that is fit for the uniqueness of your brand and the products you sell.

Are you looking for help implementing a shipping system that will transform your customer experience and help build a loyal customer base? Contact the Freightcom team of experts today and find out how we can help.

How to Choose a Shopify Shipping App for Your Ecommerce Business

For small-to-medium sized businesses (SMEs) operating on Shopify, whether B2B or B2C, your customer experience is everything. The passion you put into each step of delighting your customer is not only the reason you are successful, but it’s why many of your customers keep coming back to your company time and time again.

However, when it comes to shipping for your ecommerce business it can often feel like your putting the reputation of your brand in the hands of a stranger.

Will an order be tracked and delivered on time? Will it be damaged in the shipping process? Will the package get lost in the mail? And is your customer left satisfied with the entire process?

These are all questions that you’ll be asking when choosing a carrier to ship your products and for good reason. You can create an amazing product and perfect the interactions you have with your customer but if the shipping process goes wrong then the entire customer experience will collapse.

That’s why it’s so important to create a well-thought out shipping strategy that makes use of all the advanced tools available to you on Shopify. By using our Shopify shipping application you can make some simple changes that transform your brand’s shipping process.

Why should your business use a Shopify shipping app?

Shipping has become a key consideration in the consumer purchasing process. According to Statista, 31 per cent of consumers claim they will wait to make a purchase until there’s a free shipping offer. While HubSpot reports that 24 per cent of shoppers are ready to spend more to qualify for free shipping.

ClickShip, our new Shopify shipping app, will provide your business with exclusive real-time discounted rates from the top available carriers, meaning you can reduce the overall cost of the transaction for your customers and your business.

Powered by Freightcom, ClickShip will help you compare shipping rates, print shipping labels, automate your communications with customers, and generally help you manage the entire shipping process. This will save your brand both time and money, which you can then put back into growing other areas of your business.

To give you a snapshot of how implementing a Shopify shipping app can transform your brand’s shipping processes, Freightcom has listed three key benefits here.

1 – Save time packing

Smart shipping applications have been specially designed to save your business time when it comes to efficiently packing your customer’s orders.

Freightcom’s new app ClickShip, for example, uses an advanced algorithm in which all you need to do is enter the dimensions and weight for each product and the app will work out the exact box you need for each product – with specific information on how to place each product inside the box to prevent damage!

Not only does this help you to properly prepare your products for shipping, it also ensures that you are quoting your customers the correct amount in the pricing stage of your sales journey.

2 – Automate the shipping process

Our Shopify shipping app will integrate seamlessly into your current business processes and workflows. This will save you from having to manually copy and paste information between platforms.

By automating most of the shipping process for your business, from sales to fulfillment, you can spend less time focusing on complicated manual shipping processes and more time growing your business.

3 – Send tracking emails

Once your customer has clicked the purchase button, they will be eager to receive their item and will be on the lookout for tracking notifications from your brand. In fact, according to Experian, shipping confirmation emails are opened 1.5 times on average – and they are one of the best ways for your brand to generate increased revenue and customer loyalty.

Keeping track of shipping updates and sending those on to your customer manually, however, is almost impossible. Thankfully, ClickShip allows you to automate that process and send notifications automatically once they are updated and transmitted by the carrier.

Are you looking for a Shopify shipping app that will improve your company’s shipping processes, save your business money and help you to deliver a superior customer experience? Contact Freightcom today to find out about our advanced Shopify shipping app, ClickShip.